Labnet 8.0 Communications
and CRM
Communication is critical to the success of a lab, whether it is internal communication amongst the lab staff, or external communication with accounts. Communication functionality is one of the key areas of enhancement for Labnet 8.0. There are now two communication solutions available-a completely redesigned communication module within Labnet and the ability to integrate Labnet with Goldmine CRM (customer relationship management) software.
Labnet's Communication Center (under Main Menu/Communication Center) now includes an entirely new screen layout. This makes it easier for users to understand. Functionality has been greatly advanced allowing Labnet users to:
- Assign tasks to other employees and maintain visibility into the status the task
- Associate messages and tasks with cases and also display with the case screen
- Tag messages as 'Urgent' or 'Private'
- Improved message sorting and filtering for quick access to information
This is the ideal solution for internal lab communication. For labs wanting more powerful communication functionality, including the ability to coordinate marketing campaigns, support sales and customer service representative (internal or external), Labnet 8.0 now integrates with Goldmine, an industry leading CRM software application with hundreds of third party solutions to further enhance functionality.
A wide variety of Labnet information, including pending and past case information, account financial details (e.g. 30/60/90 details), and production particulars (e.g. number of remakes), automatically flows into Goldmine for information, analysis, and reporting. Sales and customer service representatives can access these details and update as appropriate (address information may be updates, account balances cannot). Marketing and sales managers can access valuable information to improve results. This information includes:
- Sales forecasts by territory, and product
- Call, meeting, sales activity by representative
- Purchasing trends by account and product with automatic alerts if an account begins to deteriorate
- Personalized mail and e-mail marketing campaigns
Regardless of the sophistication of your communication needs, Labnet 8.0 has the functionality you require to manage your lab. For additional information please call 1 (800) 403-9870 or click on these links to receive a demo or to purchase Labnet.
